Focus Packaging vs Food Waste
From tins used during the Crimean War to family bags, innovative fashionable containers to carry leftovers. Each year in Italy we use – just for tomato-based products – 3.5 billion steel cans: put one after the other, they would amount to 700,000 km, or 17 times the circumference of the Earth.
In the collective imagination, steel is the indestructible metal (an alloy to be more precise) par excellence. As a matter of fact, it is no accident that it belongs to those materials, such as glass and aluminium, which are seen as permanent: once produced, it can be recycled ad infinitum. According to Domenico Rinaldini, President of Ricrea, “Steel is the most...
